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October 25, 2002

Dear Grower:
Below is a letter that was sent to all California processors.
 
Dear Canner:
 
The California Tomato Growers Association is gravely concerned about the direction the California industry is currently heading. We are seeing an erosion of the basic business principles that have built and sustained this industry over the past half century.
 
This industry was built upon the respect and mutual trust of the parties to facilitate the commerce of growing, harvesting, transporting, grading and transference of title of ten million tons of tomatoes on an annual basis. This has been achieved with a commitment by growers to produce the crop with the understanding that processors would negotiate an agreement with the CTGA for an acceptable price and terms of trade. The importance of this basic business principle should not be underestimated and the Association is making this the cornerstone to its 2003 price proposal. Specifically the Association is calling for the industry to incorporate CTGA standard terms of trade as embodied in the Master Agreement in all tomato contracts. These terms are to include the industry standard terms of payment -- cash at harvest.
 
It is clear that the industry is beset with chronic over capacity/supply situation. After successfully correcting the pack in 2001 to bring our inventories into an acceptable range, processors immediately contracted for a 2002 crop that would add 10% to inventories. This is not to suggest that each individual canner did not act in a rational manner, but the aggregated results are a disaster. Therefore, the Association has built its 2003 price proposal based on a highly defensible model utilizing grower yields, grower cost of production and returns per acre as established in California. Recognizing a $1,800 production cost per acre, a three-year average yield of 36.5 tons per acre and a twenty-year return of 5% over costs, the CTGA Board of Directors is proposing a fair, exceptionally reasonable and highly defensible price of $52.00 per net ton for the 2003 crop season.
 
This same model shows that a sub-fifty dollar price would drive the three-year average return per acre towards zero. This industry cannot afford to have one-half of its growers facing three years of sub-par returns.
 
We have heard that growers are going to have to “learn to grow for less” as a moniker for the need for California growers to become more efficient. The fact is, and experts agree, growers are now required to provide “continuous re-investment to maintain competitiveness”. It has been documented that it costs 32% more to do business in California than the rest of the nation due to wages, taxes, energy, rents and regulatory compliance not to mention that one critical agricultural input, “water.”
 
The Association feels that the above 2003 price proposal provides the opportunity for growers to make the necessary investments to improve California’s competitiveness.
 
CTGA is available to begin discussions at any time.

 
Heinz Plant Closure
H.J. Heinz Co. has told employees at its Stockton tomato cannery that it is considering closing the process portion of the plant. The cannery serves two roles for its corporate parent: processing tomatoes in paste and manufacturing paste into ketchup, sauces and other products.
 
While jobs on the processing line are at risk, the company told employees during a meeting on Wednesday that the manufacturing lines will continue operating. Heinz will be making its decision before Northern San Joaquin Valley tomato growers plant their crop in the spring, Spokesman Robin Teets said.
 
Aging equipment on Stockton’s processing line will play a role in the facility’s future. “We’re talking about processing equipment that is probably from the 1960s,” Teets said.  “It’s getting expensive to maintain.” The plant typically processes tomatoes from July to October.
 
Stockton’s fate won’t impact Heinz’s Escalon cannery – Escalon Premier Brands – which markets sauces, and sliced and diced tomato goods, Teets added.
 
If Heinz closes Stockton’s processing lines, it would buy paste from the other processors to meet the cannery’s production needs. That’s allowed under Heinz’s contract, Teamsters Local 601 Secretary-Treasurer Lucio Reyes said, “but only if the paste is from packer with a union contract. We’ll watch where they buy paste,” Reyes said. “It’s very specific the work can’t be subcontracted to nonunion canneries.”
 
If Stockton stops processing, it would be another in a string of tomato cannery consolidations. In recent years: ConAgra, Inc. closed a plant in Davis, Campbell Soup Co. shut a plant in Sacramento and Heinz closed its Tracy facility. Then came the closing of tomato canneries in Los Banos, Stockton and Modesto after Tri Valley Growers’ bankruptcy in 2000.
 
More nationally branded companies are closing their primary processing plants and purchasing ingredients. The thinking is, why hold huge assets on your books, when high quality ingredients can be reasonably purchased elsewhere?
 
Rumor Mill
A rumor is circulating that a major canner is offering $42.00 per net ton “in the field” for tomatoes. An average canner harvest cost of $9.50 makes this offer appear to be quite close to CTGA’s offer on page one. When the canner was asked if this was true, the canner vehemently denied that they were involved. Upon closer review by those that track such chatter, the canner was reportedly to have said, “$42.00 in the field should be the price for next year.” The source then said, “It sounds like the old Bait & Switch routine to me.” So take it for what it is worth, but it reminds me of the old adage “Fool me once, shame on you; Fool me twice, shame on me.”
 
Westlands Land Retirement
A draft economic impact report, prepared for Westlands by an independent group of economists, shows that retiring up to 200,000 acres of land in the District will result in significant long-term benefits to the economy of the San Joaquin Valley’s west side.
 
In the short term, however, the report shows that farmers, communities and workers will experience negative impacts from removing up to one-third of the District’s entire area from irrigated agriculture.
 
Westlands has been considering a land retirement proposal first made by former Secretary of the Interior Bruce Babbit. The proposal was offered as an alternative to drainage services the U.S. government is legally obligated to provide Westlands farmers. In exchange for relieving the government of its obligation to provide drainage service, the government would purchase up to 200,000 acres of land and provide Westlands with a more reliable supply of water. Westlands would also dismiss its application to appropriate water from the San Joaquin River.
 
The report measures short-term and long-term impacts of land retirement and compares those impacts to taking no action to address drainage issues in the District as well as to the impacts of providing drainage services. Impacts to farmers, communities, workers and government agencies and special districts were evaluated.
 
The draft report is available for review at the Westlands website, www.westlandswater.org.
 

DELIVERED, CERTIFIED PAID-FOR
PROCESSING TONNAGE 2002

 

 

2002

2002

2001

2001

2000

 

WEEKLY

CUMULATIVE

WEEKLY

CUMULATIVE

CUMULATIVE

WEEK

NET

NET

NET

NET

NET

ENDING

TONS

TONS

TONS

TONS

TONS

UP TO:

 

 

 

 

 

6/29/2002

 

 

1,495

1,495

29,114

7/6/2002

23,890

23,890

38,945

40,440

179,663

7/13/2002

351,145

375,035

282,850

323,290

733,022

7/20/2002

777,360

1,152,395

490,194

813,484

1,511,014

7/27/2002

921,966

2,074,361

524,489

1,337,973

2,380,769

8/3/2002

943,599

3,017,960

637,188

1,975,161

3,302,734

8/10/2002

943,040

3,961,000

700,931

2,676,092

4,217,699

8/17/2002

919,691

4,880,691

769,821

3,445,913

5,131,105

8/24/2002

884,661

5,765,352

789,120

4,235,033

6,043,777

8/31/2002

873,821

6,639,173

796,298

5,031,331

6,973,232

9/7/2002

868,863

7,508,036

774,359

5,805,690

7,837,149

9/14/2002

870,643

8,378,679

755,306

6,560,996

8,682,497

9/21/2002

872,407

9,251,086

720,743

7,281,739

9,405,685

9/28/2002

792,486

10,043,572

648,529

7,930,268

9,937,544

10/5/2002

539,432

10,583,004

461,577

8,391,845

10,247,582

10/12/2002

310,899

10,893,903

205,228

8,597,073

10,280,499

10/19/2002

*138,703

*11,032,608

 

 

10,286,508

10/26/2002

**21,973

**11,054,579

 

 

 

11/2/2002

 

 

 

 

 

                        *estimated      **projected
 
The "80-20" Water Myth
That 80-20 myth portrays agriculture as using 80 percent of the state’s water supply with the remainder flowing to other uses, such as the environment and cities.
 
A short-course in water distribution points out that an average of 200 MAF of rainfall occurs each year in California. Of that amount, the lion’s share --- 125 MAF --- remains where it falls with the remainder flowing through the state as surface water. The environment receives the next largest share at 43 MAF and agriculture comes in third at 23 MAF. Urban use receives 5 MAF and the remaining 1½ MAF flows into Nevada.
 
This breaks down to 43 percent for agriculture and 11 percent for urban users.
 
California farmers use a lot of water in producing the food and fiber demanded by a consuming public. But remember tomorrow at the breakfast table that it takes 48 gallons of water to produce an 8-ounce glass of milk.
 

John C. Welty
Executive Vice President
 

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