![]() |
|
||||||||||||
|
August 15, 2007 Dear Tomato Grower: In the current Tomato Bulletin:
Continued Mild Weather Prolongs Above Contract Yields:
PTAB Projects 982,000 tons to be processed this week.
2007 running 8% ahead the previous 8 yr average and tracking close to 1999. USDA will issue its revised crop estimate at the end of the month – expect a 12 in front of it. Impact of 12 million ton crop mainly phsycological: Barring a major weather event, 2007 should exceed 12 million tons. So does this mean we will see a repeat of the price collapse seen in the aftermath of the 1999 crop? This is highly unlikely for the following reasons: · Demand is strong for California tomato products. Processors are receiving inquiries from long term customers requesting a volume increase on existing contracts · European and Chinese processors expect local crops to be off 5 – 10% creating export opportunities, especially for cold break · The Midwest crop likely to be off due to very hot and dry weather – only 1/3 of the Midwest acreage is irrigated · CA acreage south of the Delta very likely to be cut in ’08 due to tight water at the same time processing capacity in the southern San Joaquin Valley will be increasing · Unlike 1999, growers have several competitive alternative crops Bottom line: Any excess inventories resulting from a 12 million ton crop would be short lived. China Study Trip: Per the June 15 Tomato Bulletin the World Processing Tomato Council in conjunction with China Canned Food Industry and COFCO/Tunhe (China’s largest processor) organized a study tour which included a conference in Beijing followed by a tour of tomato fields and processing plants in Xianjing Province. The takeaways were the following:
China does have the potential to increase production with the use of better farming practices, mechanical harvesting and improved varieties. Heinz has a joint venture with Cofco/Tunhe, and under their management, yields are estimated in the 35 – 50 ton range. It will take, however, a number of years for the industry to fully transition to modern practices. The industry estimate of 7,500,000 tons by 2011 is possible, but a stretch. Assuming that China reaches their 7.5 million ton goal by 2011, there are strong reasons to believe that the additional production will not be burdensome.
Chinese processed tomato consumption is a meager 0.2 lb/capita although its fresh demand is among the highest in the world at 55 lb/capita. The challenge is getting the Chinese to see processed tomatoes as something more than paste as an ingredient in ketchup for use in only Western restaurants. The presentation I made in Beijing discussing US, European and Japanese steps to increase demand was well received, however, a lot more work needs to be done. Ingomar Packing adds a Partner: Ingomar announced that Del Mar Farms has joined Vaquero Farms and Bennett Farms as a partner in Ingomar Packing. Del Mar is a diversified agribusiness based in Patterson, CA. Questions or comments please call. Ross Siragusa, President/CEO (916) 925-0225 |
|
|
|
| Tomato Bulletins | Press Releases | Editorials | Archives | |